+2,750,000JOD
Sales generated by our clients
We don't sell you content packages or one-off campaigns. We build one integrated system that attracts demand, converts it into sales, and drives sustainable, measurable, and scalable growth.

We don't let you carry marketing risk alone. We tie our work to clear monthly KPIs, and if less than 50% of them are achieved due to a shortfall in our execution, you get an extra month free of charge or a refund of your monthly payment.

We work with companies that have a strong product or service for individual consumers, and are looking for a clear system to help generate and increase sales, improve conversion and ROI, and achieve sustainable growth.
E-commerce • Brands • Services & Bookings • Consumer Products
Prolific
weavr
tutorful
startups.com
Oddbox
Addland
stability.ai
Breezy
Datuum
MVPR
ClearBooks
Prolific
weavr
tutorful
startups.com
Oddbox
Addland
stability.ai
Breezy
Datuum
MVPR
ClearBooksOur results are not measured by views alone. We measure success through the real business impact we help our clients achieve, from increasing sales and generating leads to improving ROI and reaching breakeven faster.
+2,750,000JOD
Sales generated by our clients
+30,000
Qualified leads generated
+30,000,000
Ad impressions delivered
4X – 12X
Return on ad spend (ROAS)
3Clients
Doubled their sales or more
What We Offer
We identify where your budget is going and what's actually generating returns, so you stop paying for marketing costs that don't translate into sales.
We don't stop at bringing in messages and leads for your company; we improve the offer, response, and follow-up to raise the conversion rate into real sales and improve your Return on Ad Spend (ROAS).
We continuously analyze performance and increase investment in the campaigns, offers, and channels that prove their ability to drive better growth.
We build a system for your company that generates sales and improves conversion, customer retention, and return on ad spend, making your sales more stable and less dependent on seasons and chance.
BACR System
The BACR System is an integrated methodology developed by PPS to build sustainable growth, by connecting demand generation with conversion, sales, and customer retention within a single, measurable, and scalable system.
Four phases working together to increase your sales.
B-BUILDThis phase takes 4 to 6 weeks, during which we study your business from the inside out and build a customized growth plan and strategy for your company before scaling campaigns and spend. What We Do During This Phase • Business and Market Study: We analyze your products or services, offers, target audience, and current sales, and study competitors to uncover growth opportunities and points of differentiation for your brand. • Building a Customized Growth Strategy: We define the messaging, offers, channels, and KPIs that fit the nature of your business, instead of applying a generic, ready-made plan that doesn't suit your reality. • Preparing the Sales and Measurement Foundation: We review your channels and customer journey, and set up tracking and landing pages for your products, services, website, or CRM as needed. • Your Target Outcome: A strategy customized for your company, a measurable foundation, and a clear plan that helps reduce waste and prepares your business to increase sales.
A-ATTRACTWe design this phase to attract the right audience, instead of consuming your company's budget on reach and engagement that don't bring you real demand or sales. What We Do During This Phase • Targeting the Right Customers for Your Business: We identify the segments most likely to buy, and build messaging and offers that speak to their needs and increase their desire to purchase from you. • Testing Channels and Campaigns: We test your ads, audiences, and platforms, and compare results to identify the channels that generate the best sales opportunities for you at the lowest possible cost. • Continuously Optimizing Performance: We analyze the performance of your company's content and campaigns, double down on what delivers real results and sales, and stop what's consuming your budget without a clear return. • Target Outcome: Higher-quality leads, more cost-efficient sales, and systematic, scalable sales opportunities.
C-CONVERTWe review your entire customer journey, from the first interaction with your ads or content to completing the order or booking, and identify the points where your company is losing sales opportunities. What We Deliver During This Phase • Customer Journey Analysis: We review your ads, landing pages, website, other channels, and booking forms to find out where your customer drops off and why they don't complete the purchase. • Improving Your Marketing Offer and Sales Experience: We refine your messaging, offers, and the way you present value for your products or services, and simplify the steps your customer needs to take to decide to buy from you. • Improving Response and Follow-up: We improve your company's response speed, sales process, conversation scripts, and the way you follow up with leads to raise their conversion rate into sales. • Your Target Outcome: A higher sales conversion rate, fewer lost opportunities, and more sales from your current demand volume.
R-RETAINInstead of constantly relying on ads to bring in new customers, we help you re-engage your past customers and turn that relationship into repeat sales. What We Do During This Phase • Customer Re-engagement: We build campaigns targeting your inactive customers and those who didn't complete a purchase or stopped engaging with you. • Developing Customized Offers: We design repurchase, upsell, and cross-sell offers based on your customers' needs and past purchases. • Improving the Post-Purchase Experience: We enhance your company's communication and follow-up after purchase to boost satisfaction and encourage customers to return and recommend your business. • Target Outcome: Lower growth costs, repeat sales, and a more valuable, sustainable customer base.
Work Phases
We conduct an initial discovery call and audit your current sales situation — understanding your business, product, sales channels, and goals. We assess fit, readiness, and budget for the BACR service, and determine the right package and minimum ad spend. Clients are not accepted prior to completing this assessment.
Before SigningWe understand the current situation, set up infrastructure, and establish the KPI baseline. For existing companies, we focus on reducing waste, optimizing tracking, and extracting quick wins while preserving what already works. For new businesses, we create accounts, link tracking systems, prepare the website or CRM, and launch initial tests — committing to deliver the Build & Growth Report by the end of this phase.
4–6 weeksThe real implementation and market-testing phase. We launch 4-layer campaigns — Awareness, Consideration, Conversion, and Retargeting — across Meta, Google, and TikTok, producing tri-content (AGC, UGC, and EGC), optimizing conversion points and checkout, and activating automated follow-up messaging. We commit to measurable commercial outcomes: reducing CAC and scaling both ROAS and conversion rate.
3 monthsWe turn what works into a continuous growth system through a disciplined monthly cycle — plan, execute, test, measure, review, optimize, decide — to improve campaign efficiency and scale budgets safely. This phase also opens new channels and markets, while activating retention and resell systems to maximize Customer Lifetime Value and net profitability.
6–12 monthsMeasurable Performance
We don't hand you reports full of just views and engagement. We track the metrics that actually matter to your business, from sales and customer acquisition cost to conversion and return on ad spend.
We tie execution to your sales volume, revenue, and orders, so your success is linked to clear commercial outcomes, not just the number of tasks completed. We track metrics like Revenue (total revenue), Orders (number of orders), and AOV (average order value).
We measure your budget's efficiency and its ability to generate customers and orders at a reasonable cost, then optimize your campaigns and channels to reduce waste. We track metrics like CAC (Customer Acquisition Cost), CPO (Cost Per Order), CPL (Cost Per Lead), and CPA (Cost Per Action).
We measure the ability of your ads, pages, response, and follow-up to turn interest into orders and sales, and identify the leak points preventing your customer from completing a purchase. We track metrics like CTR (ad click-through rate), Conversion Rate, and Lead-to-Sale Rate.
We tie your ad spend to actual returns and sales, and compare the performance of channels and offers to determine what's worth increasing investment in and what needs improvement or to be stopped. We track metrics like ROAS (Return on Ad Spend), ROI (Return on Investment), and MER (overall Marketing Efficiency Ratio).
We work against clear monthly KPIs, and review results with full transparency. If less than 50% of the KPIs are achieved due to a shortfall in our execution, you get an extra month free of charge or a refund of your monthly payment.
Book Your Consultation NowFAQs
Clear answers about how the process works, performance metrics, how long results take to show, the scope of service, and the commitments required to build measurable, lasting growth.
Contact Us
Book a consultation with one of PPS's growth experts to discuss your current business situation, understand the challenges holding back your sales, and identify the right growth opportunities.
Send an email
info@pps-ai.comCall us on
+962 7 9127 5333Our address
Al-Shajarah St., Amman 11183, Jordan
Through a professional consultation, we discuss your business challenges and sales goals, identify where opportunities are being lost, and determine what needs to improve before launching more campaigns or increasing your budget.
Book Your Consultation Now